Epitome Digital Marketing

7 Best Tools to Improve Local Search Rankings

7 Best Tools to Improve Local Search Rankings In today’s edition of Digital Marketing Mastery, we talk about 7 of the best tools your business can use to improve local search rankings. Figuring on your own how to improve your search engine ranking can be hectic and time-consuming. Thus, it makes better sense to use […]

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How Much Should I Spend On Google Ads

How Much Should I Spend On Google Ads In today’s edition of Digital Marketing Mastery, we talk about Google Ads and how much of your marketing budget you should spend on them. Making sound budgetary decisions is extremely important for promising results from your marketing initiatives. Therefore, marketers need to make wise calls when allocating

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What Are SEO Keywords and Why They’re Important

What Are SEO Keywords and Why They’re Important In today’s edition of Digital Marketing Mastery, we talk about SEO keywords and why they’re important for SEO. SEO keywords included in web content contribute a significant role in increasing your online site’s visibility in the search engines. By making it easier to find for your audience,

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How To Increase Your Facebook Followers And Improve Engagement

How To Increase Your Facebook Followers And Improve Engagement In today’s edition of Digital Marketing Mastery, we discuss how you can increase your Facebook followers and improve your engagement. Social media plays a significant role in an individual’s life, both personally and professionally. It is an effective marketing tool that enables people from diverse areas

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How To Create A Facebook Business Page From Your Profile?

How To Create A Facebook Business Page From Your Profile? In today’s edition of Digital Marketing Mastery, we talk about how you can create a Facebook Business Page from your personal Facebook profile. Want more leads? Happier customers? More website traffic? Create a separate page on Facebook to represent your business and interact with a

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10 Vital Google My Business Optimizations to Rank Higher in Local Search

10 Vital Google My Business Optimizations to Rank Higher in Local Search In today’s edition of Digital Marketing Mastery, we talk about some tried-and-tested ways to use Google My Business SEO to always top local searches. Google My Business is a free marketing tool that allows users to control their business appearance in Google search

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How to Hide Your Address On Google My Business

How to Hide Your Address On Google My Business In today’s edition of Digital Marketing Mastery, we talk about using Google My Business without displaying your physical address. The sheer competitiveness in the corporate world has businesses fighting to get on the map and stay relevant. That is why every new and old business is

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Top 10 Dos and Donts of Writing Website Content

Top 10 Dos and Donts of Writing Website Content In this edition of Digital Marketing Mastery we discuss tips to help you with writing website content that is meaningful for both your audience and search engines. Content marketing can help your organization gain leads and improve business. According to a study from Hubspot, 40% of

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What Are Heading Tags and How to Use Them Properly

What Are Heading Tags and How to Use Them Properly In today’s Digital Marketing Mastery, we’ll teach you about what heading tags are and how important they are for ranking well on search engines. You’ll find that every great piece of written content online is well-structured, with plenty of headings and subheadings. Likewise, search engines

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